How do users feel when they interact with a digital application? The so-called User Experience (UX) is significant in order to develop and improve new apps, platforms, hardware and software, as well as games and digital business applications and to establish them successfully on the market or in a company.
rapid ux-score, is a research project from rapid user feedback GmbH where a UX measuring instrument is being developed that enables companies to measure UX quickly and easily. Companies and organizations will then be enabled to measure UX over the entire life cycle of a product.
In order to make efficient and data-driven decisions in product development and product design, modern companies should quantify the feedback and requirements of their users.
Currently there is no practical and digital solution for a fast and reliable UX measurement of digital products.
With the rapid ux-score project, we are combining data science and user experience and introduce UX as a new type of indicator for modern companies which deal with the development of digital solutions.
If you are interested in our research results or in a collaboration for a pilot project, please do not hesitate to contact us via email:
This project is funded by the Vienna Business Agency.
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