Low-Fidelity

With the right methods, it is already possible to collect precise user feedback with first visualisations such as paper storyboards.

Medium-Fidelity

If your product is already in development, we have the right methods and tools to test click prototypes or wireframes.

High-Fidelity

For already functional prototypes or market-ready apps, our quantitative methods are particularly well suited.

Low-Fidelity

With the right methods, it is already possible to collect precise user feedback with first visualisations such as paper storyboards.

Medium-Fidelity

If your product is already in development, we have the right methods and tools to test click prototypes or wireframes.

High-Fidelity

For already functional prototypes or market-ready apps, our quantitative methods are particularly well suited.

Our UCD methods portfolio

Whether it’s an initial idea or a market ready app, we offer the right method for every phase.

Interviews & Focus Groups

Interviews give you insights into the motives and requirements of your target group. The results inform the prioritisation of features, development roadmaps and added value from the user’s point of view. We offer individual interviews, focus groups and roundtable workshops.

User & Usability Tests

Usability tests can reveal potential problems in the application already at an very early stage of development. Users are invited, given certain tasks, observed and asked about any barriers or problems.

Online Surveys

Written or oral surveys of a large number of users serve to consolidate and validate qualitative results (e.g. from previous individual or focus group interviews) with quantitative data.

Behavioural Observation

Observing users in real contexts provides authentic and insightful results that can be used to improve prototypes and already available digital innovations.

Design Thinking

Design thinking is an approach to problem solving and idea development that involves users and other stakeholders directly in the development and innovation process through various participatory creative methods.

Emotion Measurement

In the course of research projects, we also deal with different tools for measuring users’ emotions while they interact with an application, e.g. the Product Emotion Measurement Instrument (PrEmo) or the Geneva Emotion Wheel (GEW).

Diary Studies

In diary studies or experience sampling, a group of users is asked to test an MVP (Minimum Viable Product = first minimally functional iteration of a product) over a period of time and regularly report on their user experience. This method also maps the temporal course of UX (UX over time).

Prototyping & Interaction Design

For a quick and uncomplicated visualisation of user interfaces, interactions or workflows, we create click dummies & wireframes. In addition, we also offer workshops for our clients for using the online tool Figma, to create click prototypes quickly and easily.

Fields of application

Whether smartphone consumer apps or B2B software, our methods are very flexible to use.

Digital Innovations

User feedback for apps and innovative technologies for end users.

Game User Research

Optimise the player experience (PX) through game user research (GUR).

E-Commerce

Optimise your online customer experience (OCX) through user research.

B2B Software

User feedback for enterprise software solutions and B2B platforms.

Quick UX Check for Start-Ups

User research tailored for startups & co.: New website or app? Have your user experience (UX) quickly and easily tested now! We offer you a “quick” user research package that is specially adapted to the needs of small businesses, startups and EPUs. We are in the consultant pool of the Vienna Chamber of Commerce, so Viennese companies can get a part of the hours subsidised in the course of an innovation consultancy.

Tech 4 Best Agers

Older people are an increasingly relevant target group for digital innovations, products and services. But most technologies are not yet well tailored to their needs. With our customised user research methods, based on a precise analysis of the psychology of this target group, the needs and requirements of older people can be well understood and digital offers can be tailored to this target group. (Details currently only available in German)

USER FEEDBACK LAB

In our User Feedback Lab we recruit “real users in real contexts”.

With our User Feedback Lab we stand for authentic user feedback from real people from all environments and realities of life. The tests are carried out exactly where the product is to be used: at home, at work or on the road. We come to where the users are. We don’t believe in artificial test environments and design all user tests to be as authentic and unbiased as possible.

Recruitment Enquiry

Register in our Lab